
Rituals
Discover now at Rituals – New packaging
Valid until 2025-09-30
DiscoverGathers, bows, pearls, broderie anglaise. For the past few months, a gentle wave with retro accents has been sweeping the runways and into the wardrobes of girls in the know. The coquettish core trend is taking hold: somewhere between studied romanticism and a confident return to a vintage aesthetic.
Here, it’s all about the details. A ribbon in the hair, a blouse buttoned all the way to the top, embroidered tulle panties. The charm works without warning, a million miles from minimalism. And yet, behind her demure doll-like appearance, the coquette hides a manifesto: that of combining softness with power and romanticism with assertiveness.
In lingerie as in fashion, it’s a balancing act. An aesthetic that embraces its references only to better subvert them. We can see as much heritage as subversion. All of this, always, with a light touch.