{"id":2300,"date":"2019-05-06T16:09:21","date_gmt":"2019-05-06T14:09:21","guid":{"rendered":"https:\/\/balexert.ch\/boutiques\/%shop_category%\/beldona\/"},"modified":"2026-02-16T16:39:13","modified_gmt":"2026-02-16T15:39:13","slug":"beldona","status":"publish","type":"shop","link":"https:\/\/balexert.ch\/en\/shops\/fashion\/beldona\/","title":{"rendered":"Beldona"},"content":{"rendered":"<div class=\"wysiwyg-styled\"><p>Beldona \u2013 By your side since 1955<\/p>\n<p>We&#8217;ve been here for you since 1955, creating comfortable pieces with meticulous attention to detail, so you feel beautiful, strong, and confident in everything you wear.<\/p>\n<p>It all started in 1955 with a small family business specializing in women&#8217;s lingerie. Today, our family has 54 stores and nearly 350 employees throughout Switzerland. 97% of our employees are women, making us a company of women, for women. And we&#8217;re proud of it! We create lingerie, loungewear, sleepwear, and swimwear, but it&#8217;s much more than that. We also create close relationships and trust\u2014trust you&#8217;ve placed in us for 70 years.<\/p>\n<\/div>","protected":false},"featured_media":50600,"template":"","shop_category":[91,122,87],"shop_timetable":[1487],"class_list":["post-2300","shop","type-shop","status-publish","has-post-thumbnail","hentry","shop_category-fashion","shop_category-tax-free-export","shop_category-womens"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Beldona - Lingerie and beachwear in Balexert Geneva<\/title>\n<meta name=\"description\" content=\"Beldona at the Balexert Shopping Centre in Geneva. 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